Hi, I’m Whitney.

I am a creative—a pixel pushing, word wielding, brand shaping architect of proclamations and communiqué. I give form to foundation, drive ideation to identity and shape the systemically bland into the strategically inspiring.

My creative approach—no matter the medium or client—is to find points of commonality behind an idea or theme and use them to tell a story. I spend time researching and refining concepts until the best solution comes forth. It is an organic and iterative process involving collaboration and methodical, yet enthusiastic exploration of your purpose, passion and principles. 

I believe branding is about discovery; it's about combining elements and shaping information in a visually interesting and communicative way. But ultimately, it’s about designing an impactful and purposeful story, which speaks to your vision—now and into the future.

I specialize in brand and content strategy with particular strength in persona development, audience targeting and multi-tiered vertical messaging. I am well-versed in copywriting, culture analysis and branding, graphic design, leadership and organizational development, marketing research, strategic planning and event marketing.

I hold an MA in Leadership and Organizational Development and a BFA in Graphic Design. To learn more about my capabilities:

 Photo by Kim Vickrey-Jones.